The Booming Demand for Botox… in Smaller Doses

The COVID-19 pandemic has changed the way we use the Internet. Lockdowns and movement restrictions have pushed us to spend more time on social media. We now see people flocking to Tiktok and making vlogs, while the majority of us cling to these sites for distraction, inspiration, or entertainment.

Virtual meetings have also become the norm, as schools and companies adopt remote working and learning. We spend more time staring at ourselves in front of the screen, which is why many have taken interest in preventative care. This means taking care of their faces early to look more refreshed, younger, and rejuvenated.

Adults are not the only ones joining this trend. Millennials are also in, as they want to look more confident when interacting online or recording videos of themselves. Botox, which was once avoided because of the fear of looking frozen, is now considered by younger patients in smaller doses. This procedure is referred to as Baby Botox”.

What exactly is Baby Botox?

Baby Botox refers to the use of a lower-than-normal dosage of botulinum toxin injections. This is ideal for patients who want to smooth their wrinkles or get rid of fine lines without looking overly done. A lower dosage of Botox can minimize the common concern of looking plastic, frozen, or emotionless.

Baby Botox and traditional Botox have the same goal: to soften or remove wrinkles for a more youthful appearance. The only difference is that the former use smaller doses to allow natural facial movements. This is also referred to as a minor “tweakment”, with subtle enhancements for a younger and more refreshed look. 

“Less is more” is the mantra when doing Baby Botox. Smaller doses don’t totally relax the facial muscles, so you can retain your facial movement, but with a fresher look. It is ideal if you have less defined or prominent fine lines, or hope to prevent the formation of lines and wrinkles. Patients are usually in their 20s or 30s. 

Less stigma around Botox

According to an article in the New York Times, social media has helped destigmatize Botox. As more people share their experiences online, some patients who were hesitant at first felt more comfortable in undergoing the treatment. The stigma surrounding cosmetic procedures also decreases, as they get more attention on social media.

The popularity of Baby Botox has also attracted the younger demographic to consider the treatment. With smaller doses, there is a promise that you will still look like yourself, but with a more vibrant or relaxed appearance. The goal is to reduce the severity of lines and wrinkles, and not get rid of them completely or lose your expressions. 

There is, however, one downside to this. Many people who don’t really need injectables felt the need to do it because many are doing it. This is why when getting Botox or any aesthetic procedure, see a trained and experienced professional. They will explain to you what a certain procedure is for and if your face needs it.

Looking great in the future

COVID-19 has made our lives more difficult and challenging. The stress, pressure, and anxiety brought on by the pandemic can sometimes reflect on our appearance. This can be visible in the form of maskne or breakouts, dry and frizzy hair, dull skin, or just looking tired in general despite spending more time at home.

Research suggests that major stress events can cause people to change their appearance. The COVID-19 pandemic is definitely stressful, so it is understandable why people are showing more interest in aesthetic or beauty services. Even those who haven’t explored the idea of getting injectables are starting to change their mind. 

And now that salons, spas, and other businesses have reopened, people can now exercise more control over their appearance. The desire to look good has become a goal for most people in case they go back to work or start seeing friends soon. This is mainly because the pandemic is slowly easing up and vaccinations keep increasing. 

Not just for vanity

The desire to look good and younger is universal. So, while the pandemic is still here, its effect doesn’t have to reflect on our appearance. There is nothing wrong with booking for beauty services and getting procedures done, especially if you have money to spare. It can also be seen as an investment, as looking good has other intangible benefits.  

This is part of the reason why the medical aesthetic industry remained strong despite the pandemic. Work-from-home setups and video calls have also contributed to its rising demand. This also applies to plastic surgery and other procedures with longer downtime, as patients are spending less time outdoors and more time indoors 

Being concerned about our looks and appearance may seem trivial compared to what our world is facing right now. There are, however, positive effects on looking good and more youthful. By reducing the signs of quarantine from your face, you can feel more confident, which can be beneficial professionally and personally.

Let Cutis Medical Laser Clinics in Singapore be your partner in achieving your beauty goals. Whether you’re considering Baby Botox, fillers, lasers, and other procedures, we are here to help you. Browse through our website today to learn more about services or schedule a consultation with our Harvard-trained aesthetic doctor, Dr. Sylvia Ramirez.